![](https://mmbiz.qpic.cn/mmbiz_jpg/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icicKRMmaibcXqk8yuALAZ8I6yrqicUmf9mjgKhoRWnw1nH0BZsZHwA8Xkg/640?wx_fmt=jpeg)
两大平台的双十一活动已经开启预售,作为一个电商丑工,心情也是越来越激动,自己家的店铺的页面设计也即将完成。
虽然说不上是在激动什么,可能是自己的本行,也可能是又可以买买买了。我的购物车已经准备好发车了。
这两天也收集了两家平台的官方海报,废话不多说,就先来展示一下猫家的。
![](https://mmbiz.qpic.cn/mmbiz_png/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icY4EZ0Fh5hgqLcCOl5Gw1UQSy1ceOQJBMuyG4kZV4IZ7C4wJIPic7Z2w/640?wx_fmt=png)
小米
![](https://mmbiz.qpic.cn/mmbiz_png/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icDFyOKYAZkofpIuVAArJLXp7LToZsQOQrRCP03N65iaJdianibTqqwicGiaw/640?wx_fmt=png)
肯德基
![](https://mmbiz.qpic.cn/mmbiz_png/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2ic1bMRO2MCc5bBy86AGsPzymHTvG9vYia2xUtdLWCPEBiaibDyXXE7tAb6w/640?wx_fmt=png)
PUMA
![](https://mmbiz.qpic.cn/mmbiz_png/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icndwyyoTawzbhiax7JH6UOPPHxsvmLZzU1b7bBb9mvRBzm4ib7Fc0ALpQ/640?wx_fmt=png)
OPPO
![](https://mmbiz.qpic.cn/mmbiz_png/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icQ8aeyVmANpTQxnuyRaGK9Lg7wcqN6HLxL3A56jFcnGTdyK57RFbTtQ/640?wx_fmt=png)
欧莱雅
![](https://mmbiz.qpic.cn/mmbiz_png/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2iclQAtQxUUfXolKVBp0gWGflrvySchV4YgBBQXPFJFtQPfrVTxMQnUPA/640?wx_fmt=png)
奥利奥
惯例,天猫这次还是品牌创意融入猫头的设计。看各家大神比拼创意的同时,也许能从中得到些许灵感。
![](https://mmbiz.qpic.cn/mmbiz_png/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icTnibwgORnn1ibcwGibIl1dDMxn0b5InfvZ5SWLt8Vge4bh5VNHl61K6gQ/640?wx_fmt=png)
宝马
![](https://mmbiz.qpic.cn/mmbiz_png/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icatdhB1iciaG4p90P7NGQdRV8yUWOW4A5ec98gLib88wZYl1eGefYH0IRQ/640?wx_fmt=png)
BOSE
![](https://mmbiz.qpic.cn/mmbiz_png/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icqNp21Fypcs2zQtGQ7Ghsd8m3Uz0baqHtmZe54CoWoh4TDB274vp5Bg/640?wx_fmt=png)
POCKY 百奇
![](https://mmbiz.qpic.cn/mmbiz_png/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icE9H9SpJiagMFJ4cdJrgyaMtVAm3p9n1HKMmMF0VK3be8HFZE76F7awA/640?wx_fmt=png)
小猪佩奇
![](https://mmbiz.qpic.cn/mmbiz_png/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icFg9ckgxajpRgmCBMZA1jIzFWujdvJoHwZmLCZRvWYdR3Fy2KEg6xWw/640?wx_fmt=png)
好奇
![](https://mmbiz.qpic.cn/mmbiz_png/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2iciaxibmjia412fekCuPvP6iafI0riafJBbvoy3No6A9ctjRsttZPbAn9vzyQ/640?wx_fmt=png)
阿迪达斯
![](https://mmbiz.qpic.cn/mmbiz_png/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2iccib7yRtKdZhOxTYh8VI2spv5UDQsLe9gBxTKjbk3fZMDs0gIlKPu4sQ/640?wx_fmt=png)
百威
![](https://mmbiz.qpic.cn/mmbiz_png/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icHNVMiaq32P2BXfr5rNHMnnyYWd0TWPZib7A20bib34RHTPD5Mydz6cMkw/640?wx_fmt=png)
百事可乐
![](https://mmbiz.qpic.cn/mmbiz_png/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icMiaIr8A2PyY8HPQElj7rzvsug5Hobfg7avfF5KyJAvKlZmwavlibj3Yg/640?wx_fmt=png)
农夫山泉
![](https://mmbiz.qpic.cn/mmbiz_png/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2ich0xe8hQicwPDr2Wl4SIZgsGeqWHA5OdAuFETdB9MbhyMIvnaKbp1wMg/640?wx_fmt=png)
娇兰
不仅创意出彩,文案也是很赞的。说起文案,不知道文案界大佬杜蕾斯有没有在这次的官方海报里露出呢?
![](https://mmbiz.qpic.cn/mmbiz_png/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2ic1dASDQGHLBNW5COpwicia6n9qBUZCqszmYHhuWyHZyzvkSymuwZtAUBg/640?wx_fmt=png)
芝华士
![](https://mmbiz.qpic.cn/mmbiz_png/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icD5oAtGtuBGcoj9BEW4LgGEleyGpMUaqBZrr6rGGeicq9bEN6AnP1ldA/640?wx_fmt=png)
华为
![](https://mmbiz.qpic.cn/mmbiz_png/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icKYBZQJ9hDNDqNXaqjUN6SrrJHosBRk9tCvoAMGbIjIBeB2icjA11LCA/640?wx_fmt=png)
耐克
![](https://mmbiz.qpic.cn/mmbiz_png/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icq6LJMq6zb4VhYZBFHialPfSpEG7PdiayrOv1wXNdzDDEib9RSFGp3KkOg/640?wx_fmt=png)
乐高
![](https://mmbiz.qpic.cn/mmbiz_png/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icyKe68uWBianIbCjsUg7J6mziaWxYvcqE8SaGozziaJVSnGsl9ibY8Viav8Q/640?wx_fmt=png)
雅诗兰黛
![](https://mmbiz.qpic.cn/mmbiz_png/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2ic5ephwjQBtYS18TteChjPDaBwSwfHibpztuTPfW293lVVAD08DjIRnAg/640?wx_fmt=png)
VANS
![](https://mmbiz.qpic.cn/mmbiz_png/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icaNADwHSmELmlVTZvjAwGpjntz3ubPp2uDfR2lYFFDUUPicp2CFIx9Pg/640?wx_fmt=png)
乐事
![](https://mmbiz.qpic.cn/mmbiz_png/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icbG9x56DFZZdZz7Nf2tXOGzAbaUuqKbqNPxfLM6WlwyPsR2bzBtbbpg/640?wx_fmt=png)
老干妈
![](https://mmbiz.qpic.cn/mmbiz_png/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icKCcuo0lgd16eIeNNLVfTM5el5QfAve8icwEnUPAaMTMsP119dg3PQhA/640?wx_fmt=png)
乔丹
![](https://mmbiz.qpic.cn/mmbiz_png/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icUZTEbusGIbVuSMEcthibmIibfNadicqh8DaiciaKiaqa41a6vUcOnpstliacg/640?wx_fmt=png)
雷朋
然而并没有看到杜蕾斯,之前靠话题火了一阵的卫龙也没有看到。但在这些海报里竟然看到了一些很神奇的身影:小猪佩奇、肯德基,竟然还有老干妈,这些~~亲民的品牌没想过还能在电商平台的海报上看到,反正我是从来没在天猫上买过老干妈。
![](https://mmbiz.qpic.cn/mmbiz_png/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icia0CQC24uSibdyAXwsmDDTWSvlicsku416HLaelS2ZQVFIK1IcFjlGHdw/640?wx_fmt=png)
天梭
![](https://mmbiz.qpic.cn/mmbiz_png/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2ic3dibOWFygfm6MrrojxUpibTvibw88EiblvekmibxsgmFCgjonkcHKYDyhdw/640?wx_fmt=png)
VIVO
![](https://mmbiz.qpic.cn/mmbiz_png/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icXT7wBrvLj7vHXWS9xOLfBjKTAPaTeNvnc5F9lvRJD6Ay0qhTrskQGA/640?wx_fmt=png)
蒙牛
最后一张不知道为什么死活放不上来,算了。接下来看狗家。
![](https://mmbiz.qpic.cn/mmbiz_jpg/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2ic7Nl2BbOR5mE5OiarXtec1ddTz4oRalsy9epRV7jPdE5oz5P9ungdJqw/640?wx_fmt=jpeg)
故宫文创
![](https://mmbiz.qpic.cn/mmbiz_jpg/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icv3nqz0FrR7XzoGdjTnHtRnq9BEz5bkGpaQqgibtEdU8hjlW8HQmNnLg/640?wx_fmt=jpeg)
TCL
![](https://mmbiz.qpic.cn/mmbiz_jpg/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icq2Qp9fy5Sxc7z89m9STOtFgibzLcqrh3fIewbeaatTg3CxbTtGYKn6Q/640?wx_fmt=jpeg)
VINDA
![](https://mmbiz.qpic.cn/mmbiz_jpg/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2ickB7XDYJxAZeewPRRvSKoicCKYkBibp3GNYiaMtvInTEy8od8pOBYfFc5w/640?wx_fmt=jpeg)
杜蕾斯
![](https://mmbiz.qpic.cn/mmbiz_jpg/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icZXx7Q4ykLucMpSwichyibYhlkG3Nib1NQGscRe7EXChXBrnGqgyDFaDtg/640?wx_fmt=jpeg)
雷士照明
![](https://mmbiz.qpic.cn/mmbiz_jpg/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2iccZ5sqc0mogmWHZumu0HRVic744XAWSsUf5xrhNX7Co9dRUTiabXq4rBA/640?wx_fmt=jpeg)
LEGENDE
![](https://mmbiz.qpic.cn/mmbiz_jpg/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2ic9XiabVeX7GgyFm38VnKlv3vic5Tsb2koXiawxx4RO88ia7RibDxuYznrHBg/640?wx_fmt=jpeg)
乐高
![](https://mmbiz.qpic.cn/mmbiz_jpg/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icgkVB2S35xpo4217TUHYVXIBuyVDUkRv6ZhWRU1a0vCianzKkJyCzRTA/640?wx_fmt=jpeg)
旺旺
![](https://mmbiz.qpic.cn/mmbiz_jpg/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2ic0uwUk6h8xOVqnrzmhFa4rQFm6oPIMoaOhuhdtdL6QP0iaHSGduW8G2w/640?wx_fmt=jpeg)
华硕
![](https://mmbiz.qpic.cn/mmbiz_jpg/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icpJ19qmdnUKo9KYpoI7o8icLqeHkN6FdA7uk7tJ9PPbWd1vWwZ24SbLQ/640?wx_fmt=jpeg)
全友家居
![](https://mmbiz.qpic.cn/mmbiz_jpg/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icYNaiazjuJk7YxxAwm4NXufceiaHgC5MvS449c0bvaMFPZ2gxicahVORUA/640?wx_fmt=jpeg)
G-SHOCK
![](https://mmbiz.qpic.cn/mmbiz_jpg/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icnqzPPlibJJpX297zmibdzVuWL7ia39iaJAjSnRibP2PlSkS2KPFE2ZNgQwg/640?wx_fmt=jpeg)
滴露
![](https://mmbiz.qpic.cn/mmbiz_jpg/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2ice8odpqlu1AiatYeqGXqSTMnficicdeN7ZH5YrKoMibemjduRzjQfbPfkSg/640?wx_fmt=jpeg)
健力宝
![](https://mmbiz.qpic.cn/mmbiz_jpg/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icaYUJSic7Mp8rApFEKXuvgU6eBUppyyOTicXoqpOiac66cO0y47Khiamh8g/640?wx_fmt=jpeg)
海信
![](https://mmbiz.qpic.cn/mmbiz_jpg/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icsd72ibm4dNAC2NRI4hZyS9CgIg1a4sia1icSlcQ23J7tibuPeJmwvUvRibA/640?wx_fmt=jpeg)
GOPRO
![](https://mmbiz.qpic.cn/mmbiz_jpg/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icsbENStMJm3Ria9FF7XLCggRPHaNNqW69VRoPfTyWYfg55joA05VMNPw/640?wx_fmt=jpeg)
美的
![](https://mmbiz.qpic.cn/mmbiz_jpg/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icTa1NWbX4bIj5pfRoeQxQw2vIrALXeiawHV2D8TxTszibuzwfjmvWmCxA/640?wx_fmt=jpeg)
奥克斯
![](https://mmbiz.qpic.cn/mmbiz_jpg/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icVWRYoSuCKpIA3zr7JJRPcTD5BvibHtTR7lX0gDssydsTwfaDw3vaDiaQ/640?wx_fmt=jpeg)
海尔
![](https://mmbiz.qpic.cn/mmbiz_jpg/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2ichchcrR4ukEJe9Hdv1ZlUQUSnOfySPO9spZRHIAylnX4WKa3Imt7xcw/640?wx_fmt=jpeg)
沙宣
![](https://mmbiz.qpic.cn/mmbiz_jpg/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2iczO8ToepJbnVkBVK6gVCdIfnIuTkSBZRiay1HCJlYk4LIWr87RxIVaew/640?wx_fmt=jpeg)
力士
京东这次在数量上占很大优势,真的好多~ 比天猫家的多一倍。主题也是与以往一样以京东家双十一的LOGO为主体来延展创意,总之可视性也很强。
![](https://mmbiz.qpic.cn/mmbiz_jpg/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icNJ10pVjah6mibib067hepGB8pn8jCn2Iob0Vs7P9mnbh573AN7LBiaNxA/640?wx_fmt=jpeg)
汰渍
![](https://mmbiz.qpic.cn/mmbiz_jpg/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2ic1ibicL0zHEyjJtXI4TQQRxnZHJcUccqfGTicyTvY80QYsrvIjeN11rpmA/640?wx_fmt=jpeg)
趣多多
![](https://mmbiz.qpic.cn/mmbiz_jpg/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icDAic2f9AciarFtsmd5KzRWeNWcljQsgpl7xWCa6XNvjiaE5iaiccZ78mOaA/640?wx_fmt=jpeg)
途牛
![](https://mmbiz.qpic.cn/mmbiz_jpg/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icZ3ytC5s9WW9fyIaOux96ibblmia8uf3kbVsNeGDSYW8bPK3wFQ09d52A/640?wx_fmt=jpeg)
方特
![](https://mmbiz.qpic.cn/mmbiz_jpg/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icyLT5Ym1Piazh08tFKibNWTvxibsHtnNCKOSbfbZv6XPDuPuSUaqcZPxlQ/640?wx_fmt=jpeg)
方太
![](https://mmbiz.qpic.cn/mmbiz_jpg/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icMnkibpBlicEHcNBFLCGQpUEuFDszQWw75xyapnAzSnabPsY7ZHTp7ichg/640?wx_fmt=jpeg)
SK-II
![](https://mmbiz.qpic.cn/mmbiz_jpg/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icRlgRbdYLAt4l2Kxh82csgCd7ycvmOtJuCribmleQO2vLVuibxricLPDzg/640?wx_fmt=jpeg)
CHARLES & KEITH
![](https://mmbiz.qpic.cn/mmbiz_jpg/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icicCs5zMCKmGOgkXnKZa79FMkQ7LcmQxPcbOjNboH6xeReIky1F9y5WQ/640?wx_fmt=jpeg)
CAT
![](https://mmbiz.qpic.cn/mmbiz_jpg/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icB1D07TqibtsBYQshMBI3vdUJvwcmz6lKg2DtVtUlg3zmx0iciaBZFComg/640?wx_fmt=jpeg)
SWATCH+
![](https://mmbiz.qpic.cn/mmbiz_jpg/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icicH7JDNm1C8EZbgcx8QTQnDrnYGCSGg5VLiaic9DYxOn5WIpicWgOps3ag/640?wx_fmt=jpeg)
戴森
![](https://mmbiz.qpic.cn/mmbiz_jpg/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icwk1ictV7KOdPyRhhk4Ns3jYGMj33iaOKeLl5mVbmBIib6YeN66D2ojEeQ/640?wx_fmt=jpeg)
欧莱雅
没在天猫家找到杜蕾斯的海报,在京东家找到了,不过文案并不是很出彩。京东很多品牌都是儿时的记忆啊:旺旺、健力宝、海尔兄弟,虽然这些品牌现在还都很火,但多少勾起了点回忆。
![](https://mmbiz.qpic.cn/mmbiz_jpg/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icDtjGZQRia1M1tJscNhlETLKLTrzMvqsZIS2meFz9mTym7YPIoiaic0ibSA/640?wx_fmt=jpeg)
罗莱家纺
![](https://mmbiz.qpic.cn/mmbiz_jpg/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2iceib8L3TSrX1ns6CMapBuRMan7A4L9Vz3TvsBrFSFIyfQiaBPXYMEGmvQ/640?wx_fmt=jpeg)
百雀羚
![](https://mmbiz.qpic.cn/mmbiz_jpg/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icSicUeA8T3jIg6Qphzu5icrP83450048o852tkxqrSqhqzicIkrBqZp3icw/640?wx_fmt=jpeg)
ROSEONLY
![](https://mmbiz.qpic.cn/mmbiz_jpg/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icRr7zArLqGlWxbclBz0yeBtia4EhuIGicDia6eMJ9K7V8NI61xYc8pBhrA/640?wx_fmt=jpeg)
施华洛士奇
![](https://mmbiz.qpic.cn/mmbiz_jpg/lm4MkOBgf5No7wMAhpFYibjvszEvE8ib2icZCYsAF4fYibBLqCSiaKcHHoRguicQpSak5JbuaYf9ZmibyS1LJPiaTucKicQ/640?wx_fmt=jpeg)
海底捞
这次两家也是都使出了浑身解数,也让我们大饱眼福,这些海报真的都很棒。(手动点赞)
然而京东的太多了,这里只能放上一部分,感兴趣的朋友可以关注我然后在后台回复“2019双十一海报”,两家的海报我都放在那咯。